What technology startups need before scouting for partners
Demo Africa Conference director Mbugua Njihia during a media briefing at the Nairobi’s Sarova Stanley on September 5, 2013. Other factors that the developers should consider include uniqueness of the application and platform integration. Developers can use the above differentiating factors to increase their attractiveness and stand out in a crowded and competitive industry, said experts who will be participating in this year’s Demo Africa event.
Among the companies that will participate in this year’s event to be held next week in Nairobi are Nokia, Microsoft and Everlytic —an African e-mail and mobile communications software firm. Moses Sitati, the head of Developer Outreach at Nokia East Africa, said mobile app developers across Africa need to ensure that their products can be used across various platforms and by many manufacturers .
He added that Nokia’s AppCampus is specially designed to fast-track launch of apps in the market.... Read the full, comprehensive news article and discuss at Business Daily AfricaSimilar Stories